Product R&D:
At Uniek, we take a thoughtful and educated approach to our new design process. Before we begin new product development, the Uniek team conducts thorough research of the retailer and the marketplace including:
Cross-functional team audit of retailer's current assortment
Analysis of assortment against marketplace
Identification of opportunities for incremental sales
Review of emerging fashion and décor trends
Consumer testing of key concepts and products
Uniek's Design and Research Facility
Our 12,000 square foot design and research facility houses the current frame sets of the biggest U.S. and Canadian retailers. This resource allows the Uniek team and our retail partners to have a full picture of the marketplace and its trends.
Our approach unites today's decor trends with design
innovation for each of our retailers allowing us to develop product
that best reflects shoppers tastes, styles & price ranges.